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When it comes to my own children I try to protect their image. I am concerned for how photos of them might be distributed or used and I value the privacy of my family. As such, I do not post pictures of my children on my social media and I deny my permission to organizations that ask to use images of my children for marketing purposes. Generally speaking, though, these organizations may not be required to ask for my permission on whether they can take their picture or how they use photos they take. However, before using the image of others, you should be aware of the legal rights of others. Violating others legal rights can cause you legal consequences. What legal rights does an athlete have to protect the use of their image?
Get permission to use photos of children. Ultimately, ask permission from parents before you take photos of other people’s children. Do not surprise people. Be transparent and explain that photos will be taken and describe how those images will be used. Get permission from parents to use their children’s images for posting on social media, marketing materials, and distributing them amongst a group or community. Getting consent to use another’s image is the best way to avoid violating another’s rights or to reduce the risk of damaging a relationship or reputation.
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